Not sure how I missed it, but as you can see I missed seeing my shadow today. (Sorry to contradict you, Phil). Looks like maybe spring is coming soon!
But you know what else is coming soon, the…’COOKIE-LESS WORLD!!’ Doom, gloom, unimanginable measurement hurdles! Start preparing now….
To determine the impact of ITP on your analytics, you will first need to benchmark. Benchmark December, 2019 – January, 2021
Global Mobile browsers by month
https://gs.statcounter.com/browser-market-share/mobile/worldwide
Global Desktop browsers by month
https://gs.statcounter.com/browser-market-share/desktop/worldwide
Global Tablet browsers by month
https://gs.statcounter.com/browser-market-share/tablet/worldwide
US All Platforms by month (can also break it down by individual device category)
https://gs.statcounter.com/browser-market-share/all/united-states-of-america
Your Data – Browsers
Audience > Technology > Browser & OS
Date Picker – December 1, 2019 – January 31, 2021
Determine the browsers that make up 95% of your traffic. More details coming soon. But as you can see, all of the excitement of Groundhog Day has really gotten me beat!
