Something a little different today. Taking a break from FTC Friday. However, more to come on the out come of TikTok testifying before the House this week, next week. So, now for the fun… A funny thing happened that resulted in me getting a new name. It is not uncommon for a phone to mis-hear …
What are the top three reasons to use ChatGPT to write your blog posts? Blogging has become an essential part of branding and marketing for businesses and individuals. In today’s fast-paced digital world, creating unique and engaging blog posts can be a major challenge. That is why many bloggers are now turning to ChatGPT. Here …
OLLIE’s THURSDAY TEST – WHO WROTE IT BETTER (me or Mikey) Read More »
(my intro) – If you read any media articles or get any newsletters, you can’t help but have seen the acronym, ‘JIC.’ So I asked Ollie to help us understand what exactly, ‘JIC’ is. Here is what he had to say: In media, JIC stands for Joint Industry Committee. JICs are organizations that bring together …
OLLIE’s (ChatGPT) WEDNESDAY ANSWER – What is ‘JIC’ Read More »
There are many reasons why a company should consider implementing Google Analytics 4 (GA4), but here are three of the most important: 1. Enhanced tracking capabilities: GA4 provides more advanced tracking capabilities than its predecessor, Universal Analytics. It allows for more detailed tracking of user behavior across multiple devices and channels, including mobile apps, AMP …
CIMM stands for Coalition for Innovative Media Measurement. It is an organization created to facilitate the development and adoption of new media metrics and measurement practices in the industry. The goal of CIMM is to help marketers and advertisers gain a better understanding of how their advertising campaigns are being received and how effective they …
OLLIE’s MONDAY ANSWER – What is CIMM in Marketing- Read More »
User ID In GA4, user ID is a unique identifier assigned to a user that allows you to track their activities across devices and platforms. Unlike the GA3 tracking method, where cookies are used to track user data, GA4 uses a combination of cookies and user ID to track user data. When a user logs …
OLLIE’S ANSWER – What is UserID in Google Analytics? Read More »
