METRIC MIKEY’S WEDNESDAY WORD
With all the talk about ChatGPT, i figured it would be a good time to dust off those old data science words…AI (artificial intelligence), ML (machine learning) and models…Enjoy!
Data Science
METRIC MIKEY’S TUESDAY TIP
As always, i know i’ve mentioned it before a time or twenty…Automation..AI/ML…call it what you want, is…has been…willl be coming. So embrace it. Here is an interesting interview that really drives that point home…Thanks, Marty.
METRIC MIKEY’S WEDNESDAY WORD
Modeled Conversions Before I get into modeled conversions, you may be asking, ‘Where is your picture, Mikey-‘ Well, if you look closely – who am I kidding, you don’t even need to look that closely, you can spot me. Yup – that is my fur all over that shirt (and well yes, all over pretty …
METRIC MIKEY’S TUESDSAY TIP
OK. So it is not so much a tip as a point of clarification. You know when two words mean something that, perhaps you don’t understand, but you know are similar…. Remember my post on the model vs. algorithm conundrum…So complex it took two posts to answer. Well, here is another one…Artificial Intelligence (AI) and …
The New Normal – Data Driven Attribution (DDA) in GA4
Yes. We all know. We all have seen the message that Google is changing the default attribution model from Last Non-Direct Click to Data Driven starting this week in GA4. And people are losing their minds. And I am unsure why. Most people have not been using GA4 long enough, even if this would be …
The New Normal – Data Driven Attribution (DDA) in GA4 Read More »
5 Predictions for 2022 in Songs of Years Past – Working on Prioritizing them – Here is the start…
This, as most things do, seemed like a very funny way to think about what we may expect in 2022. Or, as I say, ‘Smells Like Data Science’. I feel like this is the year that companies are going to embrace machine learning (ML) and artificial intelligence (AI). Especially with privacy changes and the eventual …
