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OLLIE’s (ChatGPT) TUESDAY ANSWER – What are the top three reasons companies should implement GA4 as son as possible

There are many reasons why a company should consider implementing Google Analytics 4 (GA4), but here are three of the most important: 1. Enhanced tracking capabilities: GA4 provides more advanced tracking capabilities than its predecessor, Universal Analytics. It allows for more detailed tracking of user behavior across multiple devices and channels, including mobile apps, AMP …

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OLLIE’s MONDAY ANSWER – What is CIMM in Marketing-

CIMM stands for Coalition for Innovative Media Measurement. It is an organization created to facilitate the development and adoption of new media metrics and measurement practices in the industry. The goal of CIMM is to help marketers and advertisers gain a better understanding of how their advertising campaigns are being received and how effective they …

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AND NOW FOR SOMETHING NEW – METRIC MIKEY’S THURSDAY TEST

Throwback Thursday had gotten boring. So from now on, Both Ollie and I will write a post with the same title. You decide who wrote it better. Today’s title is (Ollie is the hands-down winner this week, as i had to ask him for the technical details part of my oost). ‘There’s PII in My …

AND NOW FOR SOMETHING NEW – METRIC MIKEY’S THURSDAY TEST Read More »

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