METRIC MIKEY’S TUESDAY TIP
It's so easy to figure out who are your new customers in GA4. Side note, that's me by my brand ...
Read More
Read More
METRIC MIKEY’S MONDAY MORNING-ISM
"I've always believed analytics are crap!" Who knew Charles Barkley (and Shaq) hated analytics so much? Sure, it's old (and ...
Read More
Read More
METRIC MIKEY’S TBT. – Why Every Side Should Want Log-Level Data…or looking back, how I reignited my love of log files
A (fairly) new ‘The Ad Platform: eMarketer Podcast’ tackled the question’Why the Buy Side Wants Log-Level Data.’ So, I ask ...
Read More
Read More
METRIC MIKEY’S TUESDAY TIP – KNOW WHEN TO SAY WHEN
Frequency capping is a good thing. It limits the number of times your display or video ad is shown to ...
Read More
Read More
METRIC MIKEY’S TUESDAY TIP
Fix your dashboard using engineering concepts. Read more. I know. I am lazy. Repurposing. Sorry ...
Read More
Read More
