Data. So Much Data.

It's everywhere. But why?

Data is good because it can be used to help us understand, to educate us and to drive improvements.  It ‘translates’ concepts that may be difficult to grasp into factS.  Data can prove or disprove hypotheses or theories.

Bad data can be used to mislead or even lie to us.  Bad data and bad data uses can influence us and push an agenda.

It all boils down to this.  Is it factual or fabricated?  Is it used correctly or is it misused or abused?  There is more, of course.  But that’s a start.

Me and MC Hammer….

Yes. I own the poor grammar. Was just listening to 'Smartless' - the BEST podcast. (Sorry 'Behind the Numbers,' you've ...
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/ Featured Posts, Metric Mikey

The New Normal – Data Driven Attribution (DDA) in GA4

Yes. We all know. We all have seen the message that Google is changing the default attribution model from Last ...
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METRIC MIKEY’S FRIDAY FUN – IS IT FUN OR IS THE SHIT REALLY GETTING REAL NOW

How's that for an attention grabber! But it seems the shit is really getting real. For the last two days ...
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/ Featured Posts, Metric Mikey

Ruminations

"to consider or examine attentively or deliberately" (okay, they're my blog posts)

METRIC MIKEY MONDAY MEDIA

So more to come on this soon - LOTS more - the whole cookie-less word in 2023 seems to be ...
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METRIC MIKEY’S FRIDAY FUN

In keeping with something quite different this week, I was recently reminded of this interview with Tenacious D ...
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METRIC MIKEY’S TBT

Now, for something a bit different. Rather than dredging up an old post - I'd like to introduce to you ...
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METRIC MIKEY’S TUESDAY TIP

OK. Today's Tuesday tip will be short and sweet. Ask me anything. So maybe not anything. And maybe not me ...
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METRIC MIKEY’S MONDAY MEDIA

So, retail media is really a thing. Not for nothing, I may have mentioned this back in 2020. But being ...
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METRIC MIKEY’S FACEBOOK, FACEBOOK, FACEBOOK FRIDAY

Yup, continuing in the spirit of FTC Friday, I've been keeping track of all of the litigious goings-ons this week ...
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METRIC MIKEY’S TBT – Marketing – Roulette or Blackjack?

Dusting this (super) oldie off because I am about to have a new spin on it.... Recently I finished Jeffrey ...
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METRIC MIKEY’S WEDNESDAY WHIMSY

Yup. In keeping with mixing it up this week, not going with the word, going with the whimsy. So, the ...
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METRIC MIKEY’S TUESDAY TRIP

Wait. What- Shouldn't that be tip? I'm really mixing it up here this week - first Monday Machine Learning and ...
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/ Metric Mikey

About Me... and My Little Dog, too

Well, maybe not so little

What can I say?  First, thanks for asking.  To be honest, the ‘girl’ in AnalyticGirl.com may not be entirely accurate.  And we know how important accuracy is.  I registered that domain in 2008, when I was 12 years closer to being a girl.  To clarify, I am female. Perhaps AnalyticOldLady.commay be more accurate.   But that doesn’t really have a great ring to it.  Rather than writing a traditional (boring) bio, I thought I’d just show a few of our tricks.. 

HEY! Metric Mikey Here.

A little about me…

I’m seven (see, she updated it!  Yup, August 16th.).  I’m a Leo, like my mom.  I have two speeds hyper and sleep.  I like them equally (except when hyper involves food, then it wins, hands-down).

And speaking of food…I am a big fan of people food.  Anything she is eating I like, probably because she doesn’t cook anything that is not already prepared.  I do LOVE pizza and Doritos.  I also love specific dog treats.  And I don’t care for others.  And, yes, I may occasionally catch a treat (I am a GREAT catcher) and then spit it out on the floor if it is not one of the ones I like.  

The early years...

I had a tough childhood.  I won’t lie.  But I don’t dwell on it.  Honestly, just ask anyone who has ever met me.  Lucky for me I was found and taken to Columbus Humane where they taught me do jumps and flips..  And then, even luckier for me, I was adopted when I was 3.

The making of 'Metric' Mikey...

.So, I never intended on becoming Metric Mikey.  I was fine, very happy actually, just being regular ol’ Mikey the dog.  (Well, MICHAEL, when I am ‘bad.’). But then it started, the calls, the. conversations, the webinars….

I did all I could to tune it out.  But a dog can only sleep so much.  Believe me, I know.  So I started to listen and pick up a few things.  And some of it is pretty interesting.  Some, not so much:). But I’ve learned a lot.  So I use what I’ve learned for my posts.  Sometimes they’re (hoepfully) useful.  And sometimes they are just fun (for me at least).  (And you can click here for older posts).

Ruminations to Remember

(or you could say, old blog posts)

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Agency Services

Let us do what you don’t want to do, can’t do or just don’t know what you should be doing ...
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Analytic Therapy

Anxious? Afraid of change? Afraid of the unknown- Don't worry. I've got you. 100% Private Professional Counseling Anytime, Anywhere. Just ...
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Content

Sure, you could just steal it. Or I could write if for you, so It makes sense for your business ...
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CV/Bio

Let's talk about you! And by CV, I mean 'Cool Venn (Diagram).' Or it could be a Word Cloud - ...
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Data Appraisal

If you liked ‘Antiques Roadshow', you’ll love ‘Analytics Roadshow.’ I kid. But it is good to know what your data ...
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METRIC MIKEY’S MONDAY MEDIA

Wait! What just happened? Where did Metric Mikey's Monday Music go? Just trying to get a bit more analytically relevant ...
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Tell Me What You Want

So I don't know what I don't know.  So tell me. Just tell me a bit about you ...
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Videos

Okay, so not the OK Go, Saturday Banana or even the WKRP ones, but I do love making those Doodly ...
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