METRIC MIKEY’S FRIDAY FUNDAY
So my plan was to be prolific and exciting, but as you can tell from the picture, I’m just done. Sorry. Maybe tomorrow I will bring back Saturday Banana!
Month: May 2021
METRIC MIKEY’S ‘THINK ABOUT THIS’ THURSDAY
So, yes, it’s a little different. But, as promised yesterday, I want to provide you with a way to see if you’ve been ‘FloC-ed’. Here is how you can see if Google has analyzed your browsing behavior and ‘anonymously’ assigned you an ID to associate you and grant you access to ‘join the club’ with …
METRIC MIKEY’S WEDNESDAY WORD (or phrase)…
FLoC (Federated Learning of Cohorts) or to use in a sentence, ‘Have I been Floc-ed?’ LONG story short. Google is working to figure out how to navigate the whole privacy first world, trying to continue to enable personalization, targeting and retargeting – while keeping individuals’ identities anonymous. FLoC is their interim answer to this. This …
METRIC MIKEY’S TUESDAY TIP
As GA4 becomes more widely adopted, start thinking about visitors in a new way. Stop thinking about sessions and bounce – and start thinking about engaged visitors. These are visitors who have a session that lasted 10 seconds or longer, or had 1 or more conversion events or 2 or more page views. Not only …
METRIC MIKEY’S MONDAY MORNING-ISM
‘You should never – Write words using numbersUnless you’re seven – Or your name is Prince’ So, I really can’t disagree with anything Al says, literally!
