las vegas, united states, night

Marketing – Roulette or Blackjack?

Recently I finished Jeffrey Ma’s book, ‘The House Advantage‘.  Fascinated by all things data-driven, I was interested to learn the history of the famous MIT blackjack team who used data, math and process to beat the casinos at blackjack.  The book is awesome. Not only does it provide this history, it also is a great …

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